There is no doubt that Passenger Information Wall-Mounted LCD Digital Signage has gained significant traction over the past decade, and its use as a means of advertising and communication continues to rise. By 2023, outdoor-lcd-signage.com expects the digital signage market to exceed in the market.
Why is digital signage popular?
Quite simply, because it works.
The following five benefits of digital signage stand out as seriously impactful, transforming businesses and driving results.
Top 5 Digital Signage Benefits
1. Enhanced Engagement
There is a 400% increase in views for digital displays compared to static displays, and 8/10 customers enter a store because they are attracted by digital signage. Is this going to affect business in any way? The more views, the more sales you can impact, and the more interest you generate, the more customers you can reach, which can lead to greater sales.
2. Greater Satisfaction
Your customers’ overall experience can be greatly enhanced by digital signage. Digital signage users report 46% higher satisfaction, according to a report.
3. More Impulse Purchases
Digital signage has led 19% of people to make an unplanned purchase. This unplanned spending, coupled with digital signage’s ability to affect purchase amounts, shows the benefits of digital signage for businesses.
4. Higher Growth
Digital signage has been reported to result in significant sales increases for many brands (as much as 33%).
5. Additional Opportunities
A variety of time-consuming tasks traditionally handled by employees are also mitigated by digital signage. The use of digital signage, for instance, can save retail employees time by displaying sales information directly to the customer.